IMAGES ON WEBSITE – To be or not to be

Posted on 13 October 2009 | 4 responses

Pictures/Images have the power to convey a message in the most effective manner across media. Images can reinforce a news story, indicate the position of folks, places, objects, easily illustrate process and helps to build “an atmosphere” or “emotion”.
If you thought that splashing images all over your website would elicit unprecedented appreciation from the viewers ….

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What grabs the viewers eyeballs on a website

Posted on 8 August 2009 | 2 responses

Many an eye tracking studies have revealed valuable information about how people read and interact with websites.
In no particular order, here are 12 points that broadly define website eye tracking………

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Natural Talent Vs Design Degree

Posted on 8 August 2009 | 1 response

Over the period of 4-5 years i have had the good fortune of viewing varied design portfolios of fresher – ranging from plain looney to absolute gems.
Looking at the creative pieces of those young chaps made a question mark in my mind, which we all don’t think of answering seriously…….

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How to use Social Media if yours is a new brand with miniscule budgets

Posted on 8 August 2009 | No responses

No one yet knows your name. It is easier to search for Nike, or Apple, but what about new start-ups. How do you leverage social media in that case?
The biggest benefit about Social Media especially for small to mid size companies is that for the first time ever, the playing field has been leveled……..

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